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Global Brand Strategy: Unlocking Brand Potential Across Countries, Cultures & Markets
"For all those involved in global brand management, the loca...
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Don't Think Pink What Really Makes Women Buy And How To Increase Your Share Of This Crucial Market
Purchases by women now total trillions of dollars annually, ...
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Engaged Knowledge Management Engagement With New Realities
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Intermarket Technical Analysis: Trading Strategies for the Global Stock, Bond, Commodity, and Currency Markets
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Living Brands: Collaboration Innovation = Customer Fascination
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Marketing Insights from A to Z: 80 Concepts Every Manager Needs to Know
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Marketing Straight to the Heart
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Conquering Consumerspace: Marketing Strategies for a Branded World
Once upon a time, marketers barraged customers with hard-sel...
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Successful Marketing Strategy for High Tech Firms
This extensively revised third edition of the Artech House b...
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Does Your Marketing Sell?:The Secret of Effective Marketing Communications
Jam packed with 80 illustrations and photographs of the best...
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When The Market Moves Will You Be Ready
Interactive exercises and trading guidelines for using...
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101 Marketing Strategies for Accounting Law Consulting and Professional Services
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Software Product Management: Managing Software Development from Idea to Product to Marketing to Sales
Software Product Management decodes the software product man...
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